The mobile app-install ad is driving a boom in mobile ad spend — and not just among game makers

Mobile app-install ads are becoming extremely popular ad units among different types of app publishers, not just game-app developers. 

MANAGE SUBSCRIPTIONS   |   UNSUBSCRIBE   |   VIEW ONLINE   Business Insider Select   February 01, 2015 The mobile app-install ad is driving a boom in mobile ad spend — and not just among game makers Mobile app-install ads are becoming extremely popular ad units among different types of app publishers, not just game-app developers.  Read» Share this story: The Super Bowl trailer for 'Ted 2' is out early — and it's hilarious VIDEO: The Super Bowl trailer for "Ted 2" is here.  Read» Share this story: This super sexy Carl's Jr Super Bowl ad has gone totally viral VIDEO: The sexy new Super Bowl ad for Carl's Jr is going viral.  Read» Share this story: OPEC just got very bullish on oil Right now the oil market is totally focused on finding a bottom for oil...  Read» Share this story: Jeff Bezos' brilliant advice for anyone running a business If you want to build a successful, sustainable business, don't ask...  Read» Bill Nye is pissed off that people care so much about 'Deflategate' Everybody is talking about "Deflategate"—the tantalizing question...  Read» RANKED: The best smartphones in the world Samsung and HTC may be about to launch new flagship devices, but that...  Read» Advertisement Apple has a deeply discounted collection of apps to make your life easier — grab them while you still can Looking to be more productive? Well you're in luck. Apple has a deeply...  Read» Share this story: Here's what successful people do on the weekend VIDEO: Everyone wants more time in a weekend. Taking a look at how these successful people use the time might give you a few ideas.  Read» Share this story: Google's HR chief answers 7 common résumé questions LinkedIn Influencer Laszlo Bock published this post originally...  Read» Share this story: Here's how good Tim Cook has been for Apple in one chart Apple just announced a record-breaking quarter, selling 74.5...  Read» Share this story: See Also ROUBINI: Here's what pseudo-economists and market hacks got wrong about activist monetary policy Since the financial crisis, central banks have been engaged in...   Read»   Cristiano Ronaldo, wearing a wig and glasses, surprised a young fan on the streets of Madrid VIDEO: Soccer star Cristiano Ronaldo, disguised in a wig and glasses, was caught on video playing soccer with a young boy on a street in Madrid, Spain.   Read»   TOM BRADY: How one of the NFL's richest players spends his millions Fifteen years after getting drafted 199th overall, Tom Brady is making...   Read»   Richard Sherman's dad still wakes up at 3:45 a.m. to drive a trash truck, doesn't want to live off his son Despite having a son who recently signed a $56 million contract with the...   Read»   Share: Share: Share: Share: Share this: Email sent to: nguyenvu1187.love@blogger.com   |   Manage your email preferences   |   Unsubscribe Terms of Service   |   Privacy Policy Business Insider. 150 Fifth Avenue, New York, NY 10011