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DTC explained

Direct to Consumer (DTC) advertising has been a pharma staple for quite some time. We've all seen them; heck, most of us could probably parrot back key points ("for more than 4 hours," "nausea, dizziness, constipation," "if you're pregnant or may become pregnant," the list goes on).

Some folks have finally had enough, and produced this video template for pretty much every DTC campaign you can think of:

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